Tuesday, April 19, 2011

Not "Why?", Rather "What?" & "How?"

“There are no foolish questions and no man becomes a fool until he has stopped asking questions.” ~ Charles P. Steinmetz

Many questions are asked each week, each day, and even each hour. We ask them of ourselves, our family members, our colleagues and our clients/customers. Questions are “good”, right?

Some questions yield good results…if by that you agree that good results are those that lead to conversation, relationships and results.

What makes a question more effective than another? Sure, your body language and tone have to demonstrate interest and openness, and making the presumption you are already there with a willingness and inquiring mind, what’s next?
The way we start a question is a big part of how the reply will result. “Why?” questions evoke defense, and “What?” and “How” questions invite conversation.

How so? When we were a toddler, we started asking “Why?” a lot, and at first, it was inquisitive and entertaining to others, and soon thereafter, our parents started thinking and even saying “because” with a quick quip, a sigh, or even impatience. It’s practically ingrained in us to react to a “Why?”, and yet we typically respond more thoughtfully to the “What?” and “How?” inquiries.

By replacing questions like “Why did you think that proposal was going to win?” with “How did you arrive at the price?” and/or “What indicated the positioning was aligned with theirs?”, you will progress and learn rather than hear excuses or raised voices (and blood pressure!).

Your challenge: for one week, resist asking “Why?” and replace the questioning with “What?” and/or “How?”. If you start with a “Why?”, simply rephrase. Watch, feel and even track the different interactions, and see if “Why oh why?” isn’t worth striking from your written and verbal communication…

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